America’s Pork Producers Do What’s Right
AgWired
June 3, 2009
The nation’s pork producers have recommitted themselves to the “We Care” program announced last year at World Pork Expo. The program was developed by the National Pork Producers Council (NPPC) and the National Pork Board (NPB) to help demonstrate that pork producers are committed to caring for their animals, producing safe food, protecting the environment and public health and giving back to the communities in which they live.
“Trust is not granted, it must be earned,” said NPPC president Don Butler of North Carolinaduring a press conference at Pork Expo Wednesday. To earn that trust, Don said the industry needs to prove to the public that they abide by ethical principles. “Everyone of us has a part in the overall effort to tell the positive story of pork production in America.” He outlined a five-step action plan for the industry – uphold the ethical principles everyday, obtain PQA Plus certification, register for premises identification, schedule PQA Plus site assessment and encourage TQA certification.
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